A website is a marketing and sales tool that is active 24 hours a day, 365 days a year all around the world. For most companies their website is the primary lead generation tool, before we buy from anyone its human nature to check the website. Your website reflects your approach to business and should generate instant trust that leads to business opportunity.
Greenlight Computers Website Development
Greenlight believes that your company website is the cornerstone of your digital marketing strategy, your primary shop window and as such requires a quality based approach.
Design & Development
The stages of any website development are likely to be broken down into 5 phases: Planning, Design, Development, Optimisation & Management. These phases would typically include:
- Functional Specification
- Conceptual Design
- User Interface
- Responsive Design
- PHP, HTML5, CSS3
- Database Development
- Speed testing
- User experience testing
- Establishing analytics
- Domain Management
- Security patching
- Website Administration
Greenlight Computers specialises in WordPress website development. With a penetration of greater than 50% of the worlds websites WordPress has established itself as the dominant website technology for the SME.
Case Studies & Testimonials
The digital world is now embedded in business culture and user sophistication has advanced significantly. We no longer visit a website to see what the company can do, most of us now look for proof that they have a good reputation for doing it. Case studies & testimonials are an excellent way to demonstrate your experience and existing client’s satisfaction with your work.
When a potential client doesn’t see this on your site they will either go elsewhere or they will look for other reputational indicators on the web e.g. google reviews, trade reviews.
At Greenlight we have some excellent templates to help our clients build up their case study portfolio and digital reputation. The addition of regular case studies/testimonials is also an excellent way of improving your Google rankings.
Please give us a call if you are looking to enhance your Web presence.